Empowering users with AI-guided care, anonymous community support, and expert-validated wellness.
NeuroThrive AI – A Personalized, Human-Centered Mental Wellness Platform
ROLE
UX Researcher • Product Designer
EXPERTISE
User Research · Concept Testing · Affinity Mapping · Interaction Design · Usability Testing · Mental Health Design · AI Integration · Community Design · Content Strategy
YEAR
2025
Description
Designing Emotionally Intelligent Wellness
Mental health apps are often impersonal and generic. NeuroThrive AI reimagines support by blending AI-powered personalization, safe community spaces, and accessible expert advice, creating a compassionate experience that adapts to each user’s emotional needs.
Project Details
Identified user needs through in-depth interviews and competitive analysis
Mapped emotional needs to design features using empathy-driven frameworks
Prototyped an app with personalized wellness plans, anonymous community feeds, and expert support access
Process
Research First, Empathy Always
Using a mixed-method research approach, I explored user challenges with existing mental health apps and validated core concepts through rigorous concept testing and usability sessions.
Conducted concept testing with 6 diverse participants
Created structured interview guides with scenario-based walkthroughs
Used affinity mapping to identify key pain points: lack of personalization, AI mistrust, social isolation, and inaccessible expert care
Synthesized insights into feature refinements, such as AI explainability, anonymous support groups, and affordable therapy formats
Solution
A Hybrid Wellness Ecosystem
The solution combines AI, community, and expert guidance to offer a multi-tiered, emotionally safe, and trustworthy wellness journey.
AI-Powered Recommendations with explainability & nudge customization
Community Feed: Invite-only, anonymous groups with “Encourage” buttons instead of likes
Expert Support: Group therapy, live Q&As, and expert-validated self-help paths
Tone Design: Calming microcopy, supportive visuals, and reflective journaling prompts
Results
Validated by Users, Refined by Insight
Feedback from usability testing showed strong emotional resonance and trust in the product vision, with specific areas of refinement that shaped the final iteration.
5/5 users completed core tasks successfully
Avg. satisfaction score: 4.4/5
Participants described the app as “human,” “safe,” and “more meaningful than existing wellness apps”
Insights led to added features like dark mode, undo journal, and custom AI settings